West Ham United have officially revealed their new third kit for the 2025-2026 season, crafted by Umbro and inspired by the club’s industrial origins at Thames Ironworks. This striking release blends heritage and modernity, offering supporters a shirt that celebrates West Ham’s legacy while presenting a sleek, fashion-led aesthetic for the modern game.
Design and Technical Features
The 2025-2026 third shirt stands out with its clean Oxford Navy Blue base, accented with rich gold detailing that elevates its premium feel. The colourway is both understated and elegant, embodying a sense of tradition while presenting a contemporary edge.
The shirt is constructed from 100% recycled polyester, demonstrating Umbro’s commitment to sustainability, and features a custom jacquard fabric. Within the weave lies a subtle diamond pattern with integrated hammer motifs – a hidden tribute to the club’s enduring identity.
Key design highlights include:
- Fold-over collar with gold trim for a touch of vintage sophistication.
- Gold-trimmed cuffs, adding refinement to the sleeves.
- Embroidered Umbro logo and official licensed label.
- Boyle Sports as the primary shirt sponsor, with QuickBooks featured on the sleeve.
Most notably, the shirt features an oversized crossed Hammers crest, embroidered in gold and placed solo on the chest – a bold design decision marking the first time this emblem has stood alone since 1985.
History and Inspiration
This third kit pays homage to the roots of West Ham United, originally founded as Thames Ironworks in 1895. The navy base references the club’s earliest kits, while the gold accents symbolise the iron and craftsmanship that define the Hammers’ identity.
By placing the crossed Hammers front and centre – without the full crest – the shirt nods to a historic design era, evoking the style of West Ham kits from the 1980s. Yet, this is far from a simple retro remake; the 2025-2026 version has been reimagined for a modern audience, merging nostalgic influences with a contemporary football-fashion sensibility
Usage and Debut
The third kit will make its competitive debut during select fixtures across the 2025-2026 Premier League, domestic cup ties and potential European outings, offering an alternative to the club’s home and away colours.
The shirt was launched through a dedicated campaign in partnership with Footballer Fits, a creative label renowned for merging football culture with high-end fashion. This collaboration reinforces the kit’s modern identity and positions it as a statement piece, both on and off the pitch.
Did You Know?
- The 2025-2026 third shirt is the first West Ham kit to showcase only the crossed Hammers emblem since 1985, making it a unique collectors’ item.
- The jacquard fabric not only features a diamond texture but also subtly integrates the Hammers motif into the weave, adding hidden depth to the design.
- The gold shorts and socks complete a bold yet sophisticated look, ensuring the full kit presents a cohesive identity.
